CHINA: Consuming Communism

Across the world, it is now estimated that 1.4 billion people belong to a new type of societal group; the “consumer class”.

It’s members are characterised by the consumption of large quantities of processed food, the desire for bigger and better cars and homes, increased amounts of debt and the accumulation of non-essential goods bought with more disposable income.

Consumerism, born of Capitalism, has seeped into every country in the world. In China alone, there are 240 million members of this new consumer class. China however is Communist and by pure definition claims to progress society to where all goods are shared equally by the people. Consumerism is not equal however. Either you have money to spend or you do not, and the gap is rapidly opening between those two groups in China.

As Consumerism takes grip in China, shopping districts become clones of those in the West and the thirst for goods and the desire to spend grows every day.